ASPPA ABC Logos and Logo Use
ABC Logos and Logo Use
Guidelines
The purpose of the ABC Logo Guidelines is to communicate acceptable uses of the logos and practical guidance on how to properly reproduce the logos in print and electronic media.
Downloadable logo artwork is available below in a variety of file types (JPG, EPS and TIF) in order to accommodate various needs; please check with your printer about which file format is preferred.
As a general rule of thumb, TIF and EPS file formats are recommended when professionally printing materials like business cards, certificates and brochures. This would also apply to materials printed within the office on a local laser or color printer. The JPG format is recommended when reproducing the logo in web or other electronic applications, like on a Web site or in PowerPoint®. For very large logo applications, like on a silk-screened banner, the EPS file format is recommended.
Adhering to the guidelines will ensure graphic continuity and aid in the overall brand promotion. If you have any questions about the guidelines or the downloadable logo artwork, please contact the ASPPA Marketing Department at 703.516.9300 or e-mail graphicstandards@asppa.org.
Download the ABC Logo Guidelines. To view PDF files, you will need Adobe Acrobat installed on your computer. You can get it free here.
Downloadable logos
Windows
To download a logo, right click on the the download text link next to the logo you wish to download (JPG, EPS, or TIF). Select the Save Target As... option from the pull-down menu that appears. Choose the destination file where you want to save the image. Click Save and the image will begin to download to the chosen location. Note: If prompted to save as format Source or Text, select Source.
Mac
To download a logo, ctrl-click on the download text link next to the logo you wish to download (JPG, EPS, or TIF). Click the 'Download' button from the pop-up window that appears. Click the 'Save' button in the File Download dialog box, choose the location where you want to save the file, click 'Save' and the download process will begin.
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